In Peru, several fashion brands are making a strong commitment to the planet by innovating their processes and materials. From utilizing natural fibers like alpaca, pima, and organic cotton to embracing natural dyeing techniques and incorporating technology through regenerative and recycled fibers, these Peruvian brands are actively working to benefit the environment. As we celebrate Earth Day on April 22nd—a day that continues to gain importance among the increasingly environmentally conscious community—these brands highlight how Peru’s textile culture is playing a crucial role in sustainability.

MAQU

Founded by Peruvian designer Marisa Fuentes Prado in 2016, Maqu is a nature-focused brand recognized for its sustainable practices. The brand works with premium materials such as alpaca and certified organic fibers, along with cutting-edge technologies like 3D design, which help reduce energy consumption and prototype waste. Maqu also uses natural Peruvian dyes made from ingredients like beetroot, purple corn, and eucalyptus. The brand’s commitment to sustainability extends to plastic-free shipping through GoGreen and carbon offsetting via CO2-neutral transport. Furthermore, Maqu’s Berlin store is powered entirely by GreenPeace Energy. The brand is also committed to social responsibility by preserving traditional textile techniques and supporting fair labor practices with local producers and tailors in Peru. Additionally, a portion of sales from their Arequipa sweater is donated to fund education for children in the Andes.

ANNAISS YUCRA

Designer Annaiss Yucra is championing sustainable fashion, focusing on both combating environmental harm and promoting social responsibility. In her latest SS22 collection, Yucra uses BonaFil recycled threads made from 80% recycled material, offering over 20 years of durability. These fibers come in various colors and can be re-ground and reused in future collections, ensuring a circular process without compromising quality. By incorporating advanced technology, Annaiss Yucra creates products that attract global attention while maintaining sustainability from concept to creation.

DELOSANTOS

The creative duo behind DELOSANTOS is redefining Peruvian design with their unique cuts and silhouettes. With a production system focused on handmade, made-to-order pieces, they prioritize ethically produced materials such as GOTS-certified organic cotton, pima cotton, and natural linen. DELOSANTOS also experiments with unconventional materials, including recycled lycra made from PET bottles and OEKO-TEX-certified denim made from recycled waste. Their latest SS22 collection, ARAJALÍ, features eco-friendly fabrics ideal for comfort and sustainability, while also incorporating ancestral techniques like eco-printing to further their dedication to nature.

These Peruvian brands are not only enhancing global fashion with their innovative and sustainable practices but also setting an example for the future of eco-conscious fashion.